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The marketing lesson from Lockdown 5.0 in Victoria.

In business, as in life, there are things we can control and things we can’t.

The biggest trap to avoid is focusing on things you can’t control. Like Lockdown 5.0.

But there are things you can control. Like what you feed your mind. Like whether you exercise and move during the lockdown. Like what you eat and drink. Like what you do to move your business forward despite the lockdown.

You have a lot of things in your control and that is where your focus must always be.

So today ask yourself what is in my control?

Make that your focus each day.